blurism(Case study)
Darlink

Property management platform

  • Brand
  • Product
  • Web

Giving co-property management a brand and a product people can trust.

Client
Darlink
Sector
PropTech · Co-property software
Year
2025–2026
(What we did)
(The challenge)

Bringing co-property management into one place.

Co-property often runs on spreadsheets, paper, messaging apps and phone calls, with syndics, residents and developers each seeing one part of the picture. The platform brings all three together, and stays simple for non-technical users.

(The idea)

One platform. Three sides.

Syndics, residents and developers brought together in one system, with a web portal and a mobile app available in French and Arabic.

01(What we did)

Brand.

From name to a whole system.

Logo, a confident green-led palette, a full Roboto type system across Latin and Arabic, an app icon, and stationery, drawn into one brand guide.

Wordmark
Darlink wordmark
Deep Green#0A4821
Primary#16A249
Light Green#34A85A
White#FFFFFF
Ink#09090B
Typography
Aa
Roboto
Headings · Latin and Arabic
Confiance & clarté.
Roboto
Body & UI
App icon
Voice & tagline
Gérez vos immeubles.Sans la complexité.
Stationery
Stationery
02(What we did)

Product.

Every building, from one dashboard.

Property managers oversee multiple buildings, residents, finances, maintenance and communications from a single dashboard. Information-dense workflows, organized into a clear and scalable interface.

app.darlink-dz.com
Syndic dashboard
One design system

Every operation has its place.

Promoters, treasury, maintenance, planning, documents and announcements, built on one component library for a consistent interface across the whole platform.

app.darlink-dz.com
Promoters
app.darlink-dz.com
Treasury
Syndic dashboard mockup
app.darlink-dz.com
Maintenance
app.darlink-dz.com
Planning
app.darlink-dz.com
Announcements and votes
app.darlink-dz.com
Contributions
Resident mobile app

Total transparency, in your pocket.

The resident app gives visibility into payments, maintenance requests, announcements and building documents, designed to prioritize transparency and keep everyday tasks effortless.

Resident mobile app
Resident section of the website
Bilingual · Full RTL

Arabic, supported naturally and fully.

The whole layout mirrors for Arabic readers. Full right-to-left, with French and Arabic numerals and terms handled correctly in the same view.

DarlinkFR
Tableau de bord
Vue d'ensemble — Résidence El Bahia
IMImmeubles6
RÉRésidents248
TRTrésorerie4.2M DA
دارلينكع
لوحة التحكم
نظرة عامة — إقامة البهية
مبالمباني6
سكالسكان248
خزالخزينة4.2M DA
03(What we did)

Web.

Consistent on every screen.

Every part of the experience is designed responsively, consistent across desktop, tablet and mobile, with full support for both languages and light and dark modes.

darlink-dz.com
Marketing website hero
Marketing website
Marketing website hero mockup
darlink-dz.com
For promoters
darlink-dz.com
For residents
darlink-dz.com
Demo call to action
Responsive · FR / AR
Mobile experience
Mobile hero
Mobile, promoters
Mobile, residents
Mobile hero
Mobile, promoters
Mobile, residents
(Outcome)

A cohesive product, across every touchpoint.

  • One identity from brand and website to the desktop platform and mobile app.
  • Three groups, one ecosystem. Syndics, residents and developers, united while staying accessible.
  • Genuinely bilingual. French and Arabic supported naturally, with full right-to-left.
  • A credible product with a professional presence, ready to onboard and grow.
RoleBrand DesignerProduct DesignerWeb Developer
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